What to Wear for Family Photos (That You'll Love for Years)
- summitandsagephotography

- May 27, 2025
- 3 min read
Let’s talk outfits—because I’m here to tell you, what you wear absolutely matters. Of course location and posing play a huge role in how your images turn out, but if the fits aren’t vibing? It can throw the whole look off. Styling is often the biggest difference between a photo you like and one you love.
Here’s my two cents on how to style for your session—without blowing the budget or losing your mind.
What to wear | Start with what you love (and already own)
You don’t need to go buy a whole new wardrobe. Chances are, there’s already something in your closet that makes you feel great—and that’s the best place to start. Comfort is key. If you feel self-conscious or stiff in what you’re wearing, that will show in your photos. So whether you treat yourself to something new or pull out your trusty go-to dress or blazer, the goal is the same: feel confident.
Oh—and please, whip out the steamer or iron and smooth out those wrinkles. Trust me. Your future self will thank you.
A few hard no’s: Logos, characters, neon brights
Let’s just say it—graphic tees and neon yellows do not photograph well. Avoid clothing with logos, cartoon characters, or loud graphics. It can cheapen the look of your images and distract from what really matters: you and your people.
Instead, stick with:
Neutrals and earthy tones (think beige, olive, taupe, rust, cream)
Bold seasonal tones that work beautifully on camera—deep red, burnt orange, emerald, navy
These colors are flattering, flexible, and look great in natural settings.
Coordinated, not matching
Say it with me: we are not matching, we are coordinating.Matching outfits (like everyone in the same flannel or white shirt and jeans combo) had their moment in 2003. These days, we’re aiming for a more natural, layered look that still feels cohesive.
If you love a patterned piece—like plaid or florals—build your color palette from there. Pull complementary tones into the rest of the outfits with solids, subtle prints, or textured pieces.
Texture, pattern, and layering
Texture is one of my secret styling weapons. A mix of knits, fringe, denim, ruffles, or corduroy can instantly elevate a look. It adds visual interest without the chaos.
The same goes for light, intentional layering:Think sweaters, scarves, jackets, or even a breezy cover-up. Layers not only photograph well—they also give you mini outfit change potential without a full swap.
Shoes matter
Don’t let a pair of worn-out sneakers ruin your look. Shoes are often overlooked but can completely change the vibe of a session. Keep these in mind:
Match the tone and style of your outfit
Choose something clean and location-appropriate
Comfort is key (but cute doesn’t hurt)
You don’t need new shoes—just give them a once-over with a wet rag if they’ve been through the wringer (I see you, playground moms).
The finishing touches
Accessories pull everything together. Hats, jewelry, watches (just not your Apple Watch—unless you hate me a little), belts, bags, sunglasses… they give your outfit polish and personality.
Still overwhelmed? I got you.
I know this might feel like a lot, and honestly? It’s usually the most stressful part of session prep for most people (myself included). But don’t stress—you don’t have to figure it out alone.
I provide a full styling guide to my clients, and you are strongly encouraged to text or email me outfit ideas, ask questions, and get real feedback. I will absolutely tell you if something isn’t working—and I’ll help you find what does.
I can’t wait to help you style your next session with me. Let’s make sure your photos feel like you—but with a little extra magic.
-Kylie






















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